Remixing the Coldplay fan experience with AI | Pixel Lab

Leading the Shift by Microsoft Azure

Episode notes

“In many ways, the future of AI is how it’s going to empower people to be even more creative and even more expressive,” says Robby Ingebretsen, Founder and Creative Director of Pixel Lab. In this episode, Susan and Robby discuss the evolution of technology in the music industry—from Robby’s father’s early work in digital sound to the invention of the synthesizer—and how it parallels the AI platform shift. Robby shares a recent project they worked on with Coldplay, where they created an AI-powered fan remix experience that builds on the release of Coldplay’s new album, "MOON MUSiC," and its film compendium, "A Film For The Future." They discuss the process Pixel Lab used to map video content to user inputs, techniques to minimize energy consumption, and what Robby has learned by using generative AI to further his practic ... 

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Keywords
datatechnologyAIartificial intelligencetechgenerative AIgen AIcloud technologycloud platforminnovationleadersdevelopersmicrosoftmicrosoft azuremusiccloudpodcastcoldplayleadership